Libros de World Intellectual Property Organization (15 libros)

A Guide dealing with the relationship between successful marketing of crafts and visual arts, and the appropriate use of intellectual property system instruments - pointing to situations where obtaining formal intellectual property protection ought to be considered; explains how to implement marketing and intellectual property strategies within a business framework and marketing management process; presents case studies and examples of managing intellectual property assets in marketing from the craft and visual arts sectors in developing countries; includes bibliographical references.

En este resumen se exponen las principales conclusiones de la encuesta de la OMPI y el Ministerio de Cultura, Deporte y Turismo de la República de Corea en relación con los mecanismos de solución extrajudicial de controversias utilizados por las empresas en controversias de derecho de autor en el entorno digital.

En el presente documento informativo se señalan las principales tendencias en el uso del Sistema de La Haya para el registro internacional de dibujos y modelos industriales, administrado por la OMPI.

The World Intellectual Property Organization offers a wide range of global IP services. They provide a highly efficient, fast and cost-effective means of helping innovators and creators - both corporate and individual - protect their inventions, trademarks and designs in multiple countries, and also resolve their IP disputes, including those involving domain names. This brochure offers a brief overview of these global services.

Franchising is one of the fastest and most popular means of business expansion. At the core of franchising is the licensing of intellectual property rights. Packed with examples and tips, this practical guide for business people outlines different types of franchise and takes you through the franchising process, identifying the key issues to consider at each stage.

La Revista de la OMPI ilustra el devenir de la propiedad intelectual, la creatividad y la innovación en el mundo.

WIPO GREEN is a global marketplace that promotes green tech innovation and diffusion. This short brochure outlines the benefits of joining WIPO GREEN in order to collaborate on projects and events, leverage its global network, increase visibility and join the fight against climate change.

This publication provides an introduction to geographical indications, explaining their basic features, use and protection as an intellectual property right. Written for non-experts, it is a starting point for readers seeking to learn more about the topic.

This Brief provides general and basic information on the interface between intellectual property and traditional knowledge, traditional cultural expressions, and genetic resources.

The Records of the Nairobi Diplomatic Conference for the Adoption of a Treaty on the Protection of the Olympic symbol, held in Nairobi, Kenya, from September 24 to 26, 1981, contains all the important documents relating to that Conference which were issued before, during and after it.

“Inventions and Patents” is the first of WIPO’s Learn from the past, create the future series of publications aimed at young students. This series was launched in recognition of the importance of children and young adults as the creators of our future. Combining fun with facts, and packed with illustrations, the publication takes young readers on a journey through the world of inventions and patents. Simple explanations of how patents work, why we need them, and how they contribute to scientific and technological progress, are interspersed with the stories behind successful inventions....

This Brief introduces intellectual property issues related to genetic resources under discussion in WIPO.

The WIPO Magazine explores intellectual property, creativity and innovation in action across the world.

The WIPO Magazine explores intellectual property, creativity and innovation in action across the world.

The WIPO Magazine explores intellectual property, creativity and innovation in action across the world.